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BHCC Event Concept - Alex Amerri

BHCC Event Concept

Category

Cycling, Design, Graphic, Print

Description

A concept mailable poster/flyer for an event held by the Beverly Hills Chamber of Commerce.

Attributes

Dimensions: 24″ x 18″ (43.18cm x 27.94cm)
Materials: Digital color print.

 

BHCC_ConceptPoster

Narrative

I was asked to produce a concept for a “TED” like event which the Beverly Hills Chamber of Commerce intended to produce. The concept was a quick design study in a mailable poster. The backside of the poster was designed so the entire poster can be folded down into a standard USPS-approved size class for easy mailing. The intention of the design was to be one that grabs a person’s attention – momentarily – so they can take in the message by reading it, much like a message or information is taken in during a “TED” talk when someone takes the time to listen.